To provide and improve the account workspace and Local Data Pipeline Solutions; to authenticate users and enforce role-based access; to enable core features (resource management, voice studio, OCR, analytics, moderation); to communicate with you about your account, updates, or support; to maintain platform security, prevent abuse, and comply with legal obligations; to analyse usage for product improvement and to support our recurring revenue and infrastructure scaling plans; and to meet grant, tender, or regulatory reporting requirements where applicable.